Group of four people in a gym participating in a workout class, holding medicine balls and lunging forward on a wooden floor, with gym equipment and a large mirror in the background.

Who We Are…

At Virgova, we believe fitness and wellness brands deserve social media that’s as powerful as the impact they make in people’s lives.

Our name says it all: Vir stands for virtue, vitality, and even “viral,” while Gova is inspired by growth and nova, new, shining, and bright. Together, Virgova means “Vital Growth + Bright Visibility.”

We help fitness studios, gyms, wellness coaches, and holistic health practices grow online with done-for-you social media marketing that’s clear, consistent, and true to your voice. Every post, caption, and strategy is crafted in-house to build trust, spark connection, and strengthen your community.

Because your business isn’t just about workouts or wellness service, it’s about the people you inspire every day. At Virgova, we don’t just create content. We create connection.

Two women standing together, smiling, wearing Brazilian Jiu-Jitsu gis with belts, in a dojo or training space.

Here’s how we got started!

We’re two women who never really fit the mold... and we’re proud of it.

We met on the Brazilian Jiu-Jitsu mats (trust on the mat is everything!) and knew instantly we’d make a great team.

Almost three years later, we’ve helped businesses find their voice, rebrand, and grow. Some even becoming the best in their town. And this is just the beginning.

  • A woman with long black hair, smiling, sitting indoors with arms crossed on her lap. She is wearing a light-colored, striped shirt over a beige top. Behind her are large windows and blurred scenery outside.

    Erica Guilliot, MBA

    FOUNDER & Social Media Manager

  • A woman leaning against a brick wall outside, wearing a shiny beige blouse and blue jeans, with earrings and a necklace, looking confidently at the camera.

    Jennifer Holmberg

    Social Media Manager

Two women sit at a table, engaged in conversation. One is blonde with tattoos on her arms, wearing a black top; the other has long dark hair, wearing a white shirt. There is a computer screen on the table displaying a weather forecast, and a news banner at the bottom reads, 'REPresentation drives women in business, COOS COUNTY.' The setting is a cozy, well-lit living room with artistic decor.

Featured in Local News KTVL

wATCH VIDEO & READ ARTICLE

Contact us.

Customer Service Dept. info@virgova.com

References

  • Kelly D. Heflin, MBA

    I am delighted to write this letter of recommendation for Mrs. Erica Guilliot, a colleague with whom I have been acquainted for over a decade. Throughout our studies at the School of Business at the University of Guam, she has consistently demonstrated an exceptional level of creativity, innovation, and decorum. Mrs. Erica Guilliot, is the founder and chief executive officer of VIRGOVA LLC, and I have had the opportunity to collaborate with her on numerous initiatives. She possesses extensive knowledge of the digital marketing industry and has devised effective strategies to meet the needs of her clients. She has a multitude of knowledge and experience in online creative marketing, and she is committed to providing her clients with the finest service possible. Her marketing expertise, commitment, and enthusiasm make her an indispensable member of any team. Contact Mrs. Guillot if you are searching for a talented and inventive marketing partner. She is a true leader with an extraordinary ability to motivate others to accomplish greatness. Her positive attitude and dedication to her craft are genuinely inspiring, and she leads by example. As a professional, I am proud of her ability to think creatively and devise original solutions to difficult problems. She has an acute eye for detail, and she stays abreast of the most recent industry trends and technologies.

  • Jeremy Graves, Associate Director of Capability Development

    I worked with Erica at FirstSource. Erica was one of our best facilitators. She was always the consummate professional in her role. Historically she received great feedback from her training classes. They appreciated her ability to connect, engage, and individualize their learning experience. She was seen by her peers and business partners as an effective leader.